Experience

The you² Instinct


Posted on December 30, 2024

You were born with a powerful instinct for growth and development. It’s an innate psychological drive, a magnificent gift of human nature.

This primal instinct inspires and motivates you, serving as the catalyst for your becoming. It’s why you want more. It’s why you seek better.  It pushes you to take risks…to explore…to learn. This Unseen Force, hidden within your deep self, instigates and powers all your meaningful achievements. It fuels your ambitions and fights to achieve your goals.

Let’s call it the you² instinct.

This is not something you learned—it was hardwired into your makeup from your beginning. When you were an infant, the you² instinct urged you to garble sounds until you could utter your first words. That was a remarkable language breakthrough, a quantum leap in performance. When you became a toddler, this innate drive was the undeniable “want” that kept you trying until you took your first wobbly steps. A quantum leap in mobility from crawling to walking.

Throughout life the you² instinct pushes you to stretch yourself and grow as a person. It helps you overcome setbacks, find your way past failures, and pull more of your latent potential into play.

Here’s the best part: This instinct has a habit of rising to the occasion. As it expands your ambitions, it provides increasing support. If you set your heart on pursuing some fabulous goal, the you² instinct shows up hell-bent on helping you succeed. The greater the challenge, the more psychological firepower this instinct brings to the battle.

So why not aim high?

I’m going to assume there’s a marvelous something you want to have or accomplish. That’s just the human condition. Does it seem too risky to shoot for that big ambition? Are you going to give up on the dream you ache for without even trying?

Yeah. Don’t do that.

Your ambitions offer clues about your potential. The you² instinct senses what you can achieve. If a particular goal inspires and motivates you—if it sets your heart on fire—chances are it’s within your reach.

The workings of your mind are amazingly complex. A lot goes on in your head outside of your awareness. The you² instinct is always there, nudging you toward big ambitions that are subtly matched to fit your abilities.

Trust yourself. Go for a quantum leap.



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ABOUT DR. PRICE PRITCHETT

Price Pritchett is one of the foremost experts on fast-growth strategies and breakthrough performance. His firm—PRITCHETT, LP—is recognized worldwide for its thought leadership on mergers, corporate culture, change management, and accelerated achievement. These writings define the behaviors and individual mindset underlying fast growth and innovation.

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